Chapter 77 of 100
Chapter 77
6 min read1,438 words
Chapter 24: Possessing a Treasure, One Attracts Trouble
In Xia Qianhe's Mercedes-Benz, the Li brothers were very puzzled, wondering why Xia Qianhe had gone to such great lengths to travel a long distance to find Lin Feng. Before, Xia Qianhe had not been without his share of troubles, but this was the first time he had taken such drastic action.
Xia Qianhe saw the brothers' puzzled faces in the rearview mirror and gave a strange smile, "Are you curious why I'm making such a big fuss?"
"Uh..." The brothers hesitated for a moment but eventually nodded.
"He has something in his possession that I'm very interested in..." Xia Qianhe said, then gave a mysterious smile and said no more.
Something? What kind of thing? — The Li brothers looked bewildered, but since Xia Qianhe didn't say more, they didn't dare to ask, only guessing what Lin Feng could have that Xia Qianhe coveted.
Not long after, Xia Qianhe returned to a villa he had temporarily rented in Chushi City.
"Mom, it's me, Qianhe. I'm handling the matter you entrusted to me... Okay, I understand, I won't overdo it, just wait and see!" Xia Qianhe hung up the phone with a mysterious smile.
In response to Xia Qianhe's declaration of war, after discussing with Liu Yingying, Lin Feng could only strengthen their defenses and deal with the situation as it came. However, after obtaining all the business licenses, Lin Feng reopened Chu Feng Net City on the same day. Due to the introduction of "Counter-Strike," nearby college students and some truant middle school students quickly filled the net city, with the sounds of "Counter-Strike" gunshots and players' curses heard everywhere.
Seeing the net city's business booming again, Lin Feng felt a slight relief. The recent closure of the net city had directly led to the revival of nearby small internet cafes. However, due to the limited number of computers in these small cafes, the now popular "Counter-Strike" could not be enjoyed, and Lin Feng's Chu Feng Net City, upon reopening, instantly attracted the majority of customers from the surrounding small internet cafes.
This would be another cycle of the big fish eating the small fish. — Lin Feng smiled to himself. With the appearance of these small internet cafe owners, the money he earned from the net city could be invested in other industries, which would greatly help his company grow.
However, the next day, Lin Feng's Qidian Fast Food restaurant encountered trouble.
"Mr. Lin, today we received notices from Pepsi and Coca-Cola to stop supplying cola to our Qidian Fast Food restaurants. What should we do? All the chain stores are now out of cola, and many customers are leaving because they can't get cola." At noon, Lin Feng received emergency calls from five chain stores.
Lin Feng was taken aback. The cessation of cola supply from Coca-Cola and Pepsi was a significant blow to the fast food restaurants. Eating burgers and fries without cola always felt like something was missing, and this would lead many people to choose McDonald's or KFC instead.
"Perhaps we can temporarily supply Fanta and other drinks, and we can talk to the two cola companies." Liu Yingying suggested.
Lin Feng could only decide to temporarily supply Fanta and other sodas, with cola being out of stock for the time being.
In the afternoon, Lin Feng and Liu Yingying visited the general distributors of the two cola companies in Chushi City, but the results were disappointing.
"Due to the pressure from global chains McDonald's and KFC, we have no choice but to temporarily suspend our cooperation with your company." Both general distributors in Chushi City said the same thing.
McDonald's! KFC! — You won't bring me down.
Lin Feng slammed his fist on the table. He hadn't expected that at this critical moment, these two global fast food giants would simultaneously target him, and both fast food chains had launched promotional activities on the same day.
"Mr. Lin, today the five chain stores sold a total of 200 burgers, which is half of the usual amount, and the sales of other foods are less than one-third of the usual." At 6 PM, Lin Feng received the sales report for the day.
The impact of not providing cola on the fast food business was far greater than Lin Feng had imagined.
"I suspect Xia Qianhe is behind this." Liu Yingying said.
Lin Feng nodded. If Xia Qianhe wasn't involved, he wouldn't believe it. It was too coincidental!
"What should we do now?" Liu Yingying frowned, having spent the whole afternoon racking her brains but coming up with no solution.
Lin Feng was also in a headache. A fast food restaurant without cola wasn't really a fast food restaurant! It was like giving soldiers guns without bullets. Cola, though seemingly unimportant, was essential when eating burgers and fries. Otherwise, the two cola companies wouldn't be making billions of dollars in profit each year.
Cola, cola, cola...
Got it! — Lin Feng slapped the table and stood up.
"Quick, prepare a 10-year contract for me, we're going to sign it." Lin Feng excitedly urged Liu Yingying.
"What kind of contract? With whom?" Liu Yingying was taken aback.
"With Very Cola! Since Pepsi and Coca-Cola won't supply cola, we'll sign with China's own cola company." Lin Feng smiled triumphantly, "They want to mess with us, but this time I'll make them lose more than they gain!"
"Very Cola!" Liu Yingying was taken aback, unsure whether to laugh or cry, "Though the taste is similar, especially when served with ice, most people can't tell the difference, but will customers accept it? You know, Chinese people generally prefer foreign brands, especially for cola, and Very Cola's sales are quite poor."
"Ha ha, precisely because of that, we can gain the maximum benefit. And I will hold a press conference under the banner of supporting the national industry. I believe that under this premise, customers will accept it after tasting it." Lin Feng said without worry.
"Okay, let's do it." Liu Yingying thought it over and agreed.
That night, Lin Feng found the general distributor of Very Cola in Chushi City. The general distributor was naturally overjoyed at Lin Feng's request for cooperation. The sales of Very Cola across the country were very low, and being able to cooperate with the recently booming fast food chain in Chushi City was a huge piece of good news. This would directly open up the Very Cola market in Chushi City.
When the general distributor of Very Cola in Chushi City reported this news to the headquarters of Wahaha Group in Hangzhou, the group gave it serious consideration. Since the launch of Very Cola, the continuous low sales had caused significant internal disagreements. Many shareholders had suggested halting the production of Very Cola to avoid direct competition with the two global 500 companies, Pepsi and Coca-Cola. However, Zong Qinghou, the general manager of Wahaha Group who proposed the production of Very Cola, was unwilling to halt production.
As Zong Qinghou said in the newspaper, the launch of Very Cola was itself a bold move, embodying a spirit of courage and the determination of Wahaha Group to challenge global giants.
However, in the face of poor market performance and continuous pressure from shareholders, Zong Qinghou could no longer act unilaterally. Lin Feng's contract was like a lifeline, giving Very Cola a glimmer of hope. Although Lin Feng's fast food chain only had five outlets in Chushi City, Zong Qinghou believed that the person who had "stolen" 5% of Tencent's shares would not be content with just Chushi City. He would expand the Qidian Fast Food chain to become a nationwide fast food chain.
And at that time, Very Cola would ride this wave to open up the national market and compete with Pepsi and Coca-Cola for a share of the domestic cola market.
Immediately, Zong Qinghou decided to sign a lifetime contract with Lin Feng and agreed to supply Very Cola to Lin Feng's Qidian Fast Food chain at a price just 0.1 yuan above the cost. Not only that, Zong Qinghou booked a flight to Chushi City that night, preparing to hold a press conference the next day. Zong Qinghou's idea was the same as Lin Feng's: to hold the press conference under the banner of revitalizing the national brand.
That night, when Lin Feng met with Zong Qinghou, it was clear that the next day would not be an ordinary one. Moreover, Lin Feng had prepared a "gift" for McDonald's and KFC.
A very big "gift."
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